Alyona Golikova

aigolikova13@gmail.com

TOUR DE CORPS

BIC / Digital, Activation

Insight

Razor ads always focus on shaving the face. But as millennial and GenZ men take better care of their overall appearance, no one tells them how to shave the other (inaccessible) parts of their body.

Idea

Educate men on how to shave the “other” parts of their body by chanelling the spirit of adventure.

Assets

Credits

Art Director
Copywriter

Alyona Golikova
Sanjeeta Saha

chapter of color

Back to work

menocapsule

Back to work

Chapter of color

Adinkra braids

MIAMI AD SCHOOL This is student work. Names, characters, brands, places and incidents either are products of the author’s imagination or are used fictitiously.
This work is designed to showcase the student’s ability to work with real world brands in real world applications. Any resemblance to actual events, brands, campaigns, locales or persons, living or dead, is entirely coincidental. This presentation is meant for educational purposes only.